Wednesday 30 October 2019

Magento Store Optimisation Tricks For Better User Conversion


The survey shows that 80% of eCommerce websites are based on Magento CMS. Magento development is popular due to its high level of flexibility and customisability. This platform is considered as the world’s most agile eCommerce platform. In Australia, there are more than 6,008 Magento Customers are available in 2019 and more to come.

As per our experience, Magento is the best choice for developing online retailers or any kind of business because of its dynamic features such as a large number of partners, powerful marketing tools and intuitive interface. Even you can add numbers of third party modules to offer a seamless omnichannel experience, as well as a more manageable content facility. 

But only the development can’t boost revenue generation. Most of the companies focus on getting a new customer, making more sales, and being responsive to immediate problems as they arise. Apart from these, here are 5 tips on how you can get more conversions out of your Magento store.

  • Testing: 

To get better result you have to conduct the test either design-related or behaviour related. The test series should be A/B testing and multivariate testing. In the case of A/B testing, you have to analyse the performances of full pages against each other to see which one brought you more conversions. And the second test should be multivariate testing where you can analyse multiple page components, which allows a greater number of page variations to be tested at the same time.

You also have to perform different optimisation process such as pop-ups, overlays, surveys, etc.


  • Analyse your loopholes:

There are many unknown reasons behind cart abandonment and the indecisiveness of a shopper. And thus it’s impossible to improve your conversion rate when you don’t know what those reasons are. Now here comes optimisation tools. 

You can change the design of your cart page to see the impact on conversion rates and CTR. This method is already applied by different retailers and they get a good result. Here given some probable factors behind cart abandonment:



  • Easy review system: 

Reviews aren’t used to just attract the customers, sometimes they serve as useful resources. Normally, thousands of people read reviews when they searching for the desired product. Numbers of review works as SEO components also. It can help your store to get more visibility. If any customer shares any review about your online store products across social media then it can also help you build an image on social media. Product reviews can help you to see things you weren’t able to see before. Keep in mind that don’t be disappointed if you don’t always receive five stars reviews. Let the consumers write negative reviews. Negative reviews help you to find out the loopholes you need to rectify.  

Magento has a default review and rating functionality, so you can just focus on encouraging your customers to leave feedback.

  • Offer easy return facility: 

Survey shows that 47% of shoppers love easy and free returns so having a customer-centric return policy. Here given some factors that ensure your customers will have a pleasant experience: an easy process, transparency regarding whether the returned item was accepted, and a quick refund.

  • Always showcase your best product: 

Magento development offers page customisation which helps you to personalise your customer’s experience by showing them a bestseller based on their previous browsing or purchase history. Try to dedicate 70% of the homepage space to promoting your best selling products. 

Wrapping up:

Going online is always a profitable idea and choosing the Magento platform for your physical store can bring fortune for your business. Well, above-given tricks are needed to be followed to boost up your profitability. If you still have any queries regarding this matter, you can get in touch with PHPProgrammers in Sydney, Australia. We have 12+ years of experience in the field of Magento development and certified professionals to deliver cutting-edge and optimised Magento stores for better ROI drive and revenue generation.

Monday 16 September 2019

Why You Need A Magento Expert To Develop Your Ecommerce

Magento is dominating the global market. It has a share of 29.1% and over 250,000 merchants worldwide using this eCommerce platform. It is open source and if you manage an e-store then you know how tough that work. And there is always a need to hire a Magento expert to make things running efficiently.


Branding and identity part of the business is now getting more priority and hence the people around the world want to get their very own branded website. 
Magento is one of the most desirable free-platform to develop eCommerce. Here are some glimpse of its features, you have to understand first. (Click to Tweet)

Some notable Magento feature



Free and Open-source platform: The community version of Magento is completely free and there is another version which is paid and called Magento enterprise version. If you need more than one website then developers will prefer Enterprise version. 

Responsive and dynamic design: There are several free themes available for customisation but to develop you need highly skilled developers from experienced Magento development company in Sydney.

Extension development: To stand out from the crowd, your Magento eCommerce should need to be unique and equipped with more useful features. Though there are plenty of built-in extensions to build a robust website, but adding some new features in it, you need to hire a proficient Magento developer.



Video Source : Magento 

 Scalability Level: When your business gain attention from the people and your website experience more traffic, you should have a ready to website system to cater to your needs as you want. And thus Magento development is exactly what you want. To maintain popularity and gain profit from your eCommerce, you need to consult with Australia's best Magento development company for the same.

Magento is great for SME as well as big Enterprise: Magento has all the amazing features that a big enterprise would need to run their business to the highest level and it is excellent for SME and Startup entrepreneurs to build an attractive website for them.

Promotion and Marketing Tools: Magento comes with a power-packed full-fledged set of promotional tools like giving exclusive coupon codes and discount offers to the customers. Every user will get a customised dashboard from where they can access to keep track of the history of orders and payments.


SEO assistance: Magento has all the SEO features that websites needs and you can use straight away its built-in extensions for the same.

Better Performance: Though you don’t have much technical knowledge, to improve your website appearances, manage the back-end service issues and offer both security and speed, you need a developer to do so.


Now you need to know how to pick a skilled Magento Developer to boost your website performance is given below:
  • If possible always choose professionals recommended by successful clients.

  • Make a comparison list of all available and renowned Magento development company and then draw thin lines on whom to choose and whom to ignore at all.

  • Always prefer a company giving 24X7 technical support. 

  • Keep in mind that chargeable fee should be industry standard. Experienced and high-level developers charge more but when you get a quality website with no bugs, then it can be an ultimate relief. 

  • Always check the feedback, reviews of the company as well as the developers, before going to hire for development.

Magento development is all about the experience of the developers, their knowledge and passion to create the best website of their clients. We are at PHPProgrammers in Sydney, having a bunch of Australias best Magento Expert to cater high-class, unique and ROI-driven Magento eCommerce according to our clients business requirements and let them expand their business website when needed.

Related Topic : "How can Magento experts help your business growth?"

Source : www.phpprogrammers.com.au

Tuesday 27 August 2019

5 Proven Tips for an eCommerce Store to Help it Convert

With the eCommerce industry crowded with millions of websites, aren’t you wondering how to make your online site a success? (Click to Tweet)

Well, you have arrived at the place.

This blog post highlights some of the tricky ways to make your eCommerce site stand out from others. With major platforms like Magento and Shopify, developing an eCommerce site has become an easy job. But, that is, of course, possible when you get assistance from a Shopify or Magento eCommerce development company that knows the trends and tricks to make an eCommerce site worthy of converting.


eCommerce merchants or sellers who perceive their customers’ interests right and convey it well to their eCommerce developers can definitely have their websites developed in the right way. To know what makes an eCommerce website great at converting, read the following points. 

Engaging homepage design

Even if you have a great stock of products housed in a number of categories, it does not matter if you do not show them well in an organised and appealing way. To create an online store that will be pretty profitable, you just need to spend some penny on eCommerce developers who will use custom templates or themes to deck up your homepage instead of using ready-made templates. 


Video Source : Magento

Going mobile

The best or most effective way to ensure that your eCommerce site converts visitors is making it mobile-responsive. With the eCommerce shopping trend showing an increasing number of mobile visitors, making your website completely friendly on all major mobile devices is a must. It will help your site to be accessible to customers anytime, anywhere and that will get you maximum sales. 

Excellent chat or online support

Apart for refund or return policies, the other crucial way you can enhance your eCommerce’s customer services is online chat support. With AI or machine learning having a serious impact on mobile apps or websites, Chatbots have become a great way to offer round-o-clock support to customers where they could actually get humanlike responses for any query or problem. Besides, chat support make the websites more reliable to buyers. 

Build trust with customer reviews

Product reviews are great at convincing buyers. When there are positive feedbacks and ratings about the products from old customers, it builds a sense of trustworthiness in the other buyers. It helps them in evaluating product quality and their merchants well. Thus, with every product purchase, make sure you put a field for customers to give their feedback and ratings.

Have a simplified checkout

Many buyers leave at the time of checkout when they see it is a time-consuming process and require too much information to be fed. So, in your case, make it simple, asking for just a few details. Enable your site’s checkout to save customers’ personal details, including transaction details so that the next time they can check out at one go.


With the application of these tips, make sure you will be able to make your website capable of influencing the visitors, make them stay and ultimately convert. Get assistance from Magento eCommerce developers from PHPProgrammers if you have an eCommerce project in mind and want it to be successful at converting. 

Related Topic : "Affordable Marketing Strategies to Boost Sales in eCommerce"

Source : www.phpprogrammers.com.au

Monday 19 August 2019

How To Build Online Buyers Database

Want to see your business at the top-notch level, ‘know your customer first’ by building an online buyers database to analyse. The marketing industry is driven by Data. This data comprises consumers age group, shopping behaviour, trends and many more factors. With the help of these factors, a business owner or company can analyse his buyer's behaviour and trigger the decision-making capabilities to capture the more ROI from the online shoppers' stream. (Click to Tweet)


If you have an online store developed by Magento Development Company like PHPProgrammers in Australia, then you have to build the online buyers database to see more growth from your eCommerce site. Today, you can see here, all the necessary steps yet to be taken.

Real-time monitoring

Track your customer behaviour. It will help you to understand customer intent. The more you know about them, the better you understand their demands. There are multiple tools to track customer data online. You can use Google Analytics, Bitly and many more free tools to spy on shoppers in real-time. 

These tools are highly acceptable due to their accuracy to fetch customer data like activity, inactivity, mouse position, geolocation and many more. By using this information the tools are used to deliver a more tailored product page to the specific users.


Video Source : Max Pronko

Social Media Tracking

Most of all users spend their free time on social media. With the help of the huge growing market of the Smartphone, every eCommerce business also has a mobile platform or app to capture those customers who mostly buy goods by using their phone. Due to this, social media has become a fertile ground for the marketers to capture valuable user data.

Social media tracking can help to understand different factors associated with buyers. Seeing their posts, shares and comments you can understand what the user wants to buy, share and dislike. You can get in touch with Magento developers to deploy some plugins to your page to extract this kind of specified data to build an archive for the same. 

Referral Source

Knowing a source of the lead can be a key factor for your win over other competitors. Make referral source request compulsory for your eCommerce site. To create this option you have to ask your Magento Development Company to use the checkout field manager extensions to your site to get the referral source if you are running a Magento 2 store.

Customer Loyalty Programme

Loyalty programmes can boost your reach to those customer data which is hard-to-get such as date of birth, residential address and marital status. To get an extra 25% off on birthday or anniversary, the interested customer will give his or her birth date or anniversary date. Even he or she can share any other information associated with their privacy if the loyalty points are offering to them to use all at their next purchase.  

Product Review

Enable the online product Review option. It helps to improve your site’s SEO and rankings as well as helps the customer to make the right purchase decision. Encourage your customer to give an honest product review to help to analyse what they are thinking about your products and what they most need and their expectations. By understanding customers’ needs you will find all ways to optimise your store accordingly. 

Your marketing strategy stands on reliable data. To ensure your success in the eCommerce industry, use these trusted and tried approaches to understand your customers and build an online database which helps you to grip the customer information, customer needs and target the desired group to acquire better ROI. 

To know more, keep in touch with PHPProgrammers, a leading Magento Development Company in Australia delivers more than 1000+ tailored Magento store for every kind of business globally.

Related Topic : "How can Magento experts help your business growth?"

Source : www.phpprogrammers.com.au

Monday 5 August 2019

How to Get More Customers for Your Magento Store

Most retailers today seek for online selling opportunities after observing the rapid growth of the eCommerce sector.

With powerful platforms like Magento and Shopify, it’s a lot easier for businesses to get an upfront eCommerce store developed. However, if you want your store to stand out in the tough competition, you need to make sure the store is visually appealing, intuitive, user-friendly and responsive in all devices. Well, for that you need the services of an expert Magento development company in Australia with hands-on experience in developing a variety of custom shopping solutions. 


However, to help your store gain a competitive advantage with more customers and conversions, we’ve assorted some effective strategies that you should keep in mind. (Click to Tweet)

Enhance your search usability

The first thing to take care of in any eCommerce store that deals with some hundreds of products is its search usability. Make sure your visitors are able to get what they want instantly by typing the relevant keywords in the search field. Auto-suggestion, autocorrect, product suggestions must be there in the search box.  Besides, organise the menu with effective easy-to-click actions and make navigation of the menu smooth with dropdown for subcategories. 

Get a customised homepage

Try to customise the homepage of your eCommerce site as much as possible, making it relevant to the theme of your business. From logo to background colours and fonts, everything needs to be at par with what your brand reflects. 


Video Source : Max Pronko

Offer Personalised experiences

More than 50% of buyers are seen to prefer online shopping because the stores provide user-centric shopping experiences. They can find products related to their earlier purchases or searched items. You too can provide them with personalised searches under a separate log or section in the home page with headings like “related to items you searched” or “Items you would like to view”.

Maintain consistency in the content flow

While putting unique content is a necessity to help your eCommerce store stand out, focus on making your content consistent throughout the homepage and all other pages of the site. The key thing to do to make your content unique and consistent is to understand their interests and what they need. Accordingly, provide content that revolves around their needs and how could your store give value to them. 

Optimise the cart functions

A user-friendly and easy-to-navigate cart is more good at retaining the shoppers who might have abandoned the cart. Good shopping cart functionalities mean it should be clear and precise in showing the prices, number of product details, shipping and extra charges. There should not be any distractions or any places to exit away. 

Generate cart recovery emails

How about luring the customers that have left your cart halfway, i.e abandoned the cart after adding up items? While you have all the customer details including their email id, send them an email immediately to state any offer on their abandoned items, discounts or promotional offer, or any substitute product. This will make them rethink to go back to the cart again.

Place user-generated content

Your existing customers are the best marketer of your eCommerce store. Their reviews and ratings on products are in fact more persuasive than any self-praising tagline by the brand. To hear a word from someone who has already used the product make other customers feel more secure about it. 

Want to make your eCommerce site effective at converting visitors? Do not forget to get these tips applied to your store? While Magento is one of the most comprehensive platforms known accompanied with all features of customisation, SEO friendliness, and conversion optimisation, make sure you Magento for your eCommerce plan. Get in touch with PHProgrammers, Australia’s number one and most trusted company for Magento development services that keep themselves updated with all the latest trends and updates in eCommerce. 

Related Topic : "Affordable Marketing Strategies to Boost Sales in eCommerce"

Source : www.phpprogrammers.com.au

Tuesday 30 July 2019

Affordable Marketing Strategies to Boost Sales in eCommerce

No matter what the business size is, the ultimate objective of any business is to convert leads into sales. In the case of eCommerce or online businesses, the better the marketing strategies are, the better for businesses achieving this goal. 

Being a pioneered Magento development company in Sydney, Australia, PHPProgrammers houses an eCommerce development specialist team that has years of working experiences in this industry. From skilled Magento developers to designers, testers, eCommerce development consultants, strategy makers - everyone is part of this team and the entire team works together to make your business a grand success. 



Here is a list of some smart and effective marketing strategies directly from the experts to boost your business sales. (Click to Tweet)

Utilise social media platforms

Operating costs are significantly low in the case of social media. Creating a social media account is free. Now, you can promote or advertise social media posts. Some cost is associated with it but that is quite lower than any radio or TV advertisements.

If you want to connect with other industry professionals, a social media app like LinkedIn is useful. On the other hand, if you want to reach a targeted local demographics, Facebook is a great choice. Thus, each social media platform has a different role to play in your business’s digital marketing strategy.


Video Source : Max Pronko

Post website blogs

Posting web blogs is one of the easiest ways to reach the targeted audience with quality content and showing your expertise. You will find plenty of affordable CMS (Content Management System) like Wix or WordPress in the market to create a blog. All these online content creating tools are easy to operate. Also, these tools come with pre-built plugins and templates to boost capability. 

The main objective should be posting quality blogs that are shareable on different social media platforms. It will help to drive more traffic to the company’s website. Also, quality blogs can help you to improve the site’s search engine ranking.


Utilise SEO (Search Engine Optimisation)

To utilise SEO to the fullest, you have to follow a few blog writing strategies. For instance, you have to consider a keyword to write a blog and this keyword will not only appear in the title but also throughout the entire blog. Another strategy is to include internet links in the blog post. When a visitor clicks on the link, it will redirect them to another area of your site. There are more of such strategies. However, a consultant can guide you better on it.


Email marketing

This is another great way for sending out marketing materials or promotions for new products directly to the targeted audience base. Getting the list of prospective customers’ email addresses is the key here. Well, through a blog post or on social media you can ask the customers to sign up for a newsletter. This way you can gather the email addresses.

When you are not able to spend much on marketing strategy, these strategies may work wonderfully for your business. For any additional guidance, it is advisable to consult with a professional eCommerce marketing strategy building team.

Related Topic : "How to offer better user experience in an online store?"

Source : www.phpprogrammers.com.au

Tuesday 2 July 2019

How Can Magento Experts Help Your Business Growth?

Today, eCommerce business sector is booming. The online business market is so competitive today that choosing the right eCommerce solution and platform can make a great difference and help you to stand out in the crowd. Here comes the need of Magento experts in Sydney.

When it comes to the point of online business growth, there are no shortcuts or specific set rules. However, it is important to have a completely customisable site with user-friendly features. An impressive website can change the future of an eCommerce business. 

Well, Magento is considered to be the best choice for eCommerce store development among a large number of online merchants. And to get the most out of the Magento development, you will need the assistance of professional Magento developers. Click here and know how to find the best Magento experts in Sydney


Here is a list of Magento benefits to ensure your online business growth. (Click to Tweet)

Offers you next-gen online stores

Creating an online store is not a one-time task. Why? Well, your business needs may change with time. Hence, your website needs regular updates, maintenance, and development to keep up with the market trends and to grow your business.
You can utilise Magento’s scalability feature for business expansion that saves you from making an investment to start from scratch again. 
Also, Magento is the best option to take your business on the international platform as it supports different languages, currencies, and tax calculations.

Offers unbeatable functionalities

Be it a small or mid-sized business or a large enterprise - the value-adding eCommerce solutions offered by Magento are simply unbeatable. when it comes to eCommerce solutions in the market, Magento enjoys a 30% share. Also, recently Magento 2.0 has been introduced. It can deliver improved performance and enhanced productivity.



Video Source : Magento

Customisable online stores

Well, no one really prefers an eCommerce platform that restricts the growth and potential of a site. You can easily customise a Magento-built store the way you want. Magento comes with scope for different Magento plugins along with helping you in enjoying powerful product categorisation, responsive designs, and tailor-made sites just to fit your eCommerce business needs.

Offers built-in reporting feature and analytic tools

With Magento, you will get complete reporting services like abandoned carts, sales, product availability, etc. This will help you to know about your business’s current status. Accordingly, you can plan for better services and improve efforts to create loyal customers.


A single platform to manage different sites

A startup business or an SME may only need a single site to operate. Well, things change when your business starts to grow and expand. Maybe in the near future, you will need to have more than one online stores. Then will you change the platform and build everything from the start again? 

NO!

Magento has got you covered here. You can single-handedly manage different eCommerce stores. Also, you can manage the product catalogue, get sales reports, customer details etc.
To avail all these above-mentioned facilities offered by a Magento shop, you need to find a trusted Magento development company that can help you to build your online store. 



PHPProgrammers houses the best Magento experts in Sydney and helps businesses to get their dream online store within an affordable budget. From strategy building to store development, deployment to support and maintenance - everything is handled by the skilled Magento team in the most professional way.

Related Topic : "Inexpensive Ways To Make Your Small eCommerce Business Gainful"

Source : www.phpprogrammers.com.au

Wednesday 19 June 2019

The ultimate guide to hiring Magento developer in Sydney

With time, the number of online stores is rising in the market. Hence, surviving successfully in this vying market in the presence of so many competitors is becoming harder these days. However, an expert Magento developer in Sydney can help you to get a brilliant online store with useful functionalities which are potent enough to meet the growing needs of an online retailer efficiently.



For impactful Magento development services, you need to hire a trusted Magento development company. Obviously, today’s market is full of plenty of options. Here is a list of a few crucial factors that you need to consider before choosing your Magento development partner. (Click to Tweet)

Check the company portfolio

This is very important for choosing the right development partner for your project. Make sure to check the company portfolio or the projects delivered by the company in the past. Also, you should check the quality and style of the work delivered.

Moreover, you need to consider the feedback and the testimonials of the previous clients as this is a trusted way to get a complete idea of the work done by the company.

Make sure you will get easy access to trained resources

While choosing the company, make sure it has a team of high-end resources. The team should consist of skilled and trained developers and designers, who are always readily accessible.

In addition to that, the developers should have knowledge of the latest technologies and tools so that they can efficiently work on the latest Magento versions.


 How is the post-development support service

Developing an online store with Magento development is beyond just a one-time process. The website needs to be updated in a timely manner to make sure it works finely without any issue. Thus, strong post-development support services are vital for maintaining a successful online store.

Also, in the pre-development support, Magento developers offer vital suggestions that can improve the services. Check whether the company is providing that as well or not.

Transparent communication is important

From the beginning till the end of a project, it is important to keep in constant touch with the Magento developers and your Magento Development team. Check if the developers have good communication skills to ensure the uninterrupted information flow.

However, along with good skill in communication also check if they are available to communicate whenever you need them to discuss anything about the project.


Be clear about development cost

Well, before you seal the deal with a Magento development company, you have to inquire about the packages and pricing. State your requirements clearly to the consultant team and accordingly ask for the quote. The total Magento development cost can vary depending on the customisation and functionalities you want in your Magento store.

You can contact with multiple online store development companies for the quotes and choose the most fitted option that comes within your budget without compromising with the functionalities.



Video Source : Magneto

PHPProgrammers is a trusted Australia based web development company that houses the best Magento developers in Australia. For any Magento store related assistance and guidance, you can get in touch with the experts and talk to them directly stating your requirements. The Magento expert team here will provide you with the most feasible solution within your budget.

Related Topic : "5 Ways To Make Perfect Product Pages For Your eCommerce"

Source : www.phpprogrammers.com.au

Wednesday 29 May 2019

Inexpensive Ways To Make Your Small eCommerce Business Gainful

Do you have a small eCommerce business?  And do not know how to soar up sales?

You’ve probably come up in the right place.

We will discuss what is essential to make an eCommerce store built with Magento shine out and accumulate as much profit as possible. We, PHPProgrammers have a pioneered team of Magento developers at Melbourne who has gathered enough expertise in all these years in eCommerce development. So, they seemingly have the perfect knowledge of what works in eCommerce marketing and what not.



Considering that you are a small business owner, here we’ve got for you some low-cost or inexpensive measures that can help you get more sales.

Get straight and clear with the content

Do not be goofy with your content. All the experts are too advocating that ‘Content is the king’ and so you need to be bold and precise with it. To make it lucid easy for your visitors to find what they need, utilise the keywords well in the menus, headers and the products pages. Make use of eye-catchy yet sophisticated icons for CTAs.

Get ways to accumulate good customer reviews

Either as star/point ratings or as reviews, try getting as much feedback from the customers possible. They act as natural advertisers to the other visitors. They get a guarantee regarding the product quality, features and services of the store. So, besides putting a section in every product page where customers can give reviews, provide pop-ups after every order delivery on to put ratings for delivery. More of positive feedbacks will give you definitive advantages in marketing.


Merchandise more to raise average order value

Resort to quirk upselling and cross-selling products to boost overall sales overnight. You can sort out products which are of superior value and will give buyers more benefits alongside a concerned product.  Likewise, display the items that can be bought together with it and will give more value to buyers on their purchase. Upselling or cross-selling items showcase directly contributes to the average order value of your eCommerce store.  

Integrate features to gain customers loyalty for the lifetime

With lots of effective extensions available in Magento’s own marketplace, you can step ahead to make your present customers the permanent loyal assets. There are widespread ways to start loyalty programs on your eCommerce site. Rewards points on every purchase, special occasion coupons, refer a friend to earn points, purchase credits, gift vouchers on mass shopping and so on.



Video Source : Magento

Being an eCommerce development firm for years, we are well aware of the struggles and dilemmas of sellers, especially small ones to strive to get considerable sales online. Hope this ultimate guide helps if you want to come up with a store! Also, our team of dedicated Magento developers can help you.


Related Topic : "5 Best Ways To Keep Great Traffic Coming In For Your Store"

Source : www.phpprogrammers.com.au

Monday 20 May 2019

5 Crucial Things To Keep In Your eCommerce Site For Higher Conversions

Running an eCommerce venture these days are surely no easier. With millions of store buzzing around the internet world, you need to make your store more popular, captivating and functional than the rest. Thus, what are the key ingredients to build an eCommerce site that get more visitors turned into customers? Here this article explains some of the crucial ingredients to get your eCommerce store more conversion-driven. (Click to Tweet)



If you want your eCommerce store to focus only on converting visitors, these elements are a must. But before that, make sure to hire a Magento developer in Sydney from an expertise team like PHPProgrammers, who know well the current trends in eCommerce and works hard to get the stores developed accordingly.

Simple navigation

Make sure that all your visitors can get to the products they need and check out quite easily. Make their visit to your store worthy by letting them find any product literally at the click of a tab. The greater number of products your store offer, the more you need to take care of its navigation.

Guest checkout

While every single eCommerce site aims to get a higher number of registered visitors, you can make your one worthwhile for more sales. Asking first-time buyers to get registered to check out might be a blockade to their interests to buy. Thus, you can let me buy the first time without going through the tedious sign-up procedure via the Guest Checkout option.


Getting the abandoned visitors

Gradually, get a way to recover your abandoned visitors. Means, the ones who have left items in the cart. There might be some reason that has stopped them from buying. While it can be anything, you could again pursue them to buy, by queuing emails regarding same product offer, new product suggestions or a reminder that their cart is unchecked. However, for this, you need to get special extensions for abandoned cart recovery rightly integrated into your store from your eCommerce developer.  

Customer testimonials alongside the product images

While you are selling things in a virtual platform, product images are just not enough satisfying to the buyers. To make them sure of the product quality and other aspects, words of other buyers who have already used or have experienced it is more worthy. Hence, including a mandatory section for testimonials of their experience alongside the product’s image or description to make them look more reliable.


Personalised offers in up-sells, cross-sells and downsells

When nothing is effective in convincing your website visitors to buy for your store, engage them with great products through upselling, cross-selling and downselling. Every time they search for a product, get for them a lot of suggestions for better version available in the same product, what extra items can be bought with it or items available at lower prices but of the same quality.  This will not just get your more chance of conversions, but will also raise the AOV (i.e. Average Order Value).



Video Source : Magento

Before it’s too late to ask your web developer,  make sure you consider the success ingredients for your new eCommerce store to assure exceptional conversions every day. While these are those vital necessary ingredients you need to keep in your store to achieve greater sales and assured conversions, you can hire a Magento programmer in Australia from PHPProgrammers at most affordable quotation.  

Related Topic : "5 Ways To Make Perfect Product Pages For Your eCommerce"

Source : www.phpprogrammers.com.au

Thursday 16 May 2019

Know How Magento Framework Is Best For eCommerce

The need for E-Commerce sales has shot up to $453.46 billion, which seems to be 16% more than it was in 2016. So, from this, it can be easily concluded that eCommerce is a powerful business alternative. If you want to know more about the significance of using an efficient eCommerce platform, then go for Magento development. Only a few companies like PHPProgrammers partner with this platform development by deploying dedicated Magento developer team in their service.


Magento, being an open source reliable eCommerce website development framework is relied on by numerous Magento programmers for constructing a robust and highly engaging platform. Not only that but the big sectors of multiple popular business domains have also been earning a notable fund on their Magento e-commerce platform and all these pertain to the top profit-driven factors of Magento development listed below:

Magento is Open source

The open source module of Magento is mostly preferred by the developers for its myriads of top-notch features and The open source version of Magento is the most used one as it offers myriad of features and it's Marketplace extensions that expand Magento solutions towards the development of a remarkable eCommerce platform.
As mentioned earlier, being an open-source platform, Magento gets wider support from an active community, which is cooperating with one another to deliver the more quality-driven and protected code.

Magento is a dedicated eCommerce plan

Apart from finding its way to the open source development some time back, it gained further fame as if it was the sole platform that is completely focused on the online store. The global eCommerce resource for applications and services, which can be easily and


quickly infused to the store by Magento Marketplace theme development leave the visitors highly engaged.  This platform is now facilitating the global retailers to do even more with their eCommerce websites on Magento.

Inherently SEO effective

Generally what happens is that while maintaining thousands of websites or pages on an eCommerce platform, SEO may lag behind only if your online trading page is not maintained by Magento. The inherent features of a website such as sitemaps, meta-tags, layered navigation With sitemaps, meta-tags, layered navigation, etc. that are built using the Marketplace development practices are easily optimisable with search engine.

Multi-third party assistance

According to the development experts, it is not advisable to program a new functionality every time. Sometimes it is better to use third-party extensions and Magento is a perfect framework, which smoothly integrates all the multi-third party extensions to speed up the development of a rigid eCommerce store.


Video Source : Magento

Signing Off
Well, those only a few instances of Magento to avail which you can directly speak to the consultants at PHPProgrammers. Else, you may email or chat with us via Skype portal to know more about services and transactions without a hassle.

Related Topic : "4 Effective Ways to Help Online Businesses to Optimise Sales"
Source : www.phpprogrammers.com.au

Tuesday 14 May 2019

Doing eCommerce in the Right Way

In this digital era, individuals have a super fast and easy way to start their own business. Yes, eCommerce is giving them the opportunity. (Click to Tweet)

However, getting an outright eCommerce shop developed isn’t that easy as it seems. There’s a lot to consider, and many areas to explore for that. That’s why you need an expert team of eCommerce developers at your behest who can get you a rightful solution. PHPProgrammers teamed up with expert Magento developers in Melbourne, who are empowering aspiring entrepreneurs to kick-start their online retail venture overnight.


While starting an eCommerce store is no more a distant dream if you have a development support partner, but you need to follow and consider these crucial tips to avoid any type of confusion between you and your partner in due course.

Find your Niche Market

To be the best, you need to specialise! You’ll be able to lure more online buyers if you have something unique or something that is heavily demanded. You need to strategic while finding your niche market and explore markets to know the most trending products in all sections of the population or the products hardly available.

Pick a befitting platform

Once you have decided the niche market you’re going to serve, pick out the eCommerce platform you want to deploy to build your site. There are many competing platforms, like Magento, Shopify, ZenCart, WooCommerce, BigCommerce. However, choose the one that offers faster page loading, browser and mobile compatibility, easy payments integrations, SEO, etc.

Explore and find a reliable partner

Explore out a range of companies providing web solutions, and choose the one with more years of experience, enriching work portfolios and reasonable price quotation. Explain to its team your business idea, eCommerce goals and target markets, to get crafted the best solution.

Decide your offers, payments and delivery models

Customisation is the key! Until and unless, you decked up your store in the way customers want to see it, you will not be getting enough orders end of the day. So, use extensive plugins for discounts/promo deals, multiple payment gateways and shipping modes that will give customers ultimate convenience of shopping online.

Spread the word out with effective marketing

Last but not the least, get word-of-mouth marketing for your website. Including plugins for social media platforms is effective in getting the word out about your business. This will let buyers know about latest offers on products, new events, product launch and even share their purchase experiences.


Video Source : Magento

Keeping these in mind will help you start off successfully! As the internet presence makes your store more reachable to the target market, eCommerce is a promising avenue for your success. Clearly, businesses that fail to utilise this potential space are definitely missing out a lot of customers.


Related Topic : "Key Features To Consider To Build One-Stop Solution for Shopping Online"

Source : www.phpprogrammers.com.au