PHP Programmers is Australia’s leading IT solution company with a professional team of developers & programmers. Bringing together creativity and technical expertise to build impressive websites that engage your visitors and deliver customers.
Magento is dominating the global market. It has a share of 29.1% and over 250,000 merchants worldwide using this eCommerce platform. It is open source and if you manage an e-store then you know how tough that work. And there is always a need to hire a Magento expert to make things running efficiently.
Branding and identity part of the business is now getting more priority and hence the people around the world want to get their very own branded website.
Magento is one of the most desirable free-platform to develop eCommerce. Here are some glimpse of its features, you have to understand first. (Click to Tweet) Some notable Magento feature:
Free and Open-source platform: The community version of Magento is completely free and there is another version which is paid and called Magento enterprise version. If you need more than one website then developers will prefer Enterprise version.
Responsive and dynamic design: There are several free themes available for customisation but to develop you need highly skilled developers from experienced Magento development company in Sydney.
Extension development: To stand out from the crowd, your Magento eCommerce should need to be unique and equipped with more useful features. Though there are plenty of built-in extensions to build a robust website, but adding some new features in it, you need to hire a proficient Magento developer.
Scalability Level: When your business gain attention from the people and your website experience more traffic, you should have a ready to website system to cater to your needs as you want. And thus Magento development is exactly what you want. To maintain popularity and gain profit from your eCommerce, you need to consult with Australia's best Magento development company for the same. Magento is great for SME as well as big Enterprise: Magento has all the amazing features that a big enterprise would need to run their business to the highest level and it is excellent for SME and Startup entrepreneurs to build an attractive website for them. Promotion and Marketing Tools: Magento comes with a power-packed full-fledged set of promotional tools like giving exclusive coupon codes and discount offers to the customers. Every user will get a customised dashboard from where they can access to keep track of the history of orders and payments.
SEO assistance: Magento has all the SEO features that websites needs and you can use straight away its built-in extensions for the same.
Better Performance: Though you don’t have much technical knowledge, to improve your website appearances, manage the back-end service issues and offer both security and speed, you need a developer to do so.
Now you need to know how to pick a skilled Magento Developer to boost your website performance is given below:
If possible always choose professionals recommended by successful clients.
Make a comparison list of all available and renowned Magento development company and then draw thin lines on whom to choose and whom to ignore at all.
Always prefer a company giving 24X7 technical support.
Keep in mind that chargeable fee should be industry standard. Experienced and high-level developers charge more but when you get a quality website with no bugs, then it can be an ultimate relief.
Always check the feedback, reviews of the company as well as the developers, before going to hire for development.
Magento development is all about the experience of the developers, their knowledge and passion to create the best website of their clients. We are at PHPProgrammers in Sydney, having a bunch of Australia’s best Magento Expert to cater high-class, unique and ROI-driven Magento eCommerce according to our clients business requirements and let them expand their business website when needed. Related Topic : "How can Magento experts help your business growth?"
With the eCommerce industry crowded with millions of websites, aren’t you wondering how to make your online site a success? (Click to Tweet) Well, you have arrived at the place. This blog post highlights some of the tricky ways to make your eCommerce site stand out from others. With major platforms like Magento and Shopify, developing an eCommerce site has become an easy job. But, that is, of course, possible when you get assistance from a Shopify or Magento eCommerce development company that knows the trends and tricks to make an eCommerce site worthy of converting.
eCommerce merchants or sellers who perceive their customers’ interests right and convey it well to their eCommerce developers can definitely have their websites developed in the right way. To know what makes an eCommerce website great at converting, read the following points.
Engaging homepage design
Even if you have a great stock of products housed in a number of categories, it does not matter if you do not show them well in an organised and appealing way. To create an online store that will be pretty profitable, you just need to spend some penny on eCommerce developers who will use custom templates or themes to deck up your homepage instead of using ready-made templates.
The best or most effective way to ensure that your eCommerce site converts visitors is making it mobile-responsive. With the eCommerce shopping trend showing an increasing number of mobile visitors, making your website completely friendly on all major mobile devices is a must. It will help your site to be accessible to customers anytime, anywhere and that will get you maximum sales.
Excellent chat or online support
Apart for refund or return policies, the other crucial way you can enhance your eCommerce’s customer services is online chat support. With AI or machine learning having a serious impact on mobile apps or websites, Chatbots have become a great way to offer round-o-clock support to customers where they could actually get humanlike responses for any query or problem. Besides, chat support make the websites more reliable to buyers.
Build trust with customer reviews
Product reviews are great at convincing buyers. When there are positive feedbacks and ratings about the products from old customers, it builds a sense of trustworthiness in the other buyers. It helps them in evaluating product quality and their merchants well. Thus, with every product purchase, make sure you put a field for customers to give their feedback and ratings.
Have a simplified checkout
Many buyers leave at the time of checkout when they see it is a time-consuming process and require too much information to be fed. So, in your case, make it simple, asking for just a few details. Enable your site’s checkout to save customers’ personal details, including transaction details so that the next time they can check out at one go.
With the application of these tips, make sure you will be able to make your website capable of influencing the visitors, make them stay and ultimately convert. Get assistance from Magento eCommerce developers from PHPProgrammers if you have an eCommerce project in mind and want it to be successful at converting.
Want to see your business at the top-notch level, ‘know your customer first’ by building an online buyers database to analyse. The marketing industry is driven by Data. This data comprises consumers age group, shopping behaviour, trends and many more factors. With the help of these factors, a business owner or company can analyse his buyer's behaviour and trigger the decision-making capabilities to capture the more ROI from the online shoppers' stream. (Click to Tweet)
If you have an online store developed by Magento Development Company like PHPProgrammers in Australia, then you have to build the online buyers database to see more growth from your eCommerce site. Today, you can see here, all the necessary steps yet to be taken.
Real-time monitoring
Track your customer behaviour. It will help you to understand customer intent. The more you know about them, the better you understand their demands. There are multiple tools to track customer data online. You can use Google Analytics, Bitly and many more free tools to spy on shoppers in real-time.
These tools are highly acceptable due to their accuracy to fetch customer data like activity, inactivity, mouse position, geolocation and many more. By using this information the tools are used to deliver a more tailored product page to the specific users.
Most of all users spend their free time on social media. With the help of the huge growing market of the Smartphone, every eCommerce business also has a mobile platform or app to capture those customers who mostly buy goods by using their phone. Due to this, social media has become a fertile ground for the marketers to capture valuable user data.
Social media tracking can help to understand different factors associated with buyers. Seeing their posts, shares and comments you can understand what the user wants to buy, share and dislike. You can get in touch with Magento developers to deploy some plugins to your page to extract this kind of specified data to build an archive for the same.
Referral Source
Knowing a source of the lead can be a key factor for your win over other competitors. Make referral source request compulsory for your eCommerce site. To create this option you have to ask your Magento Development Company to use the checkout field manager extensions to your site to get the referral source if you are running a Magento 2 store.
Customer Loyalty Programme
Loyalty programmes can boost your reach to those customer data which is hard-to-get such as date of birth, residential address and marital status. To get an extra 25% off on birthday or anniversary, the interested customer will give his or her birth date or anniversary date.Even he or she can share any other information associated with their privacy if the loyalty points are offering to them to use all at their next purchase.
Product Review
Enable the online product Review option. It helps to improve your site’s SEO and rankings as well as helps the customer to make the right purchase decision. Encourage your customer to give an honest product review to help to analyse what they are thinking about your products and what they most need and their expectations. By understanding customers’ needs you will find all ways to optimise your store accordingly.
Your marketing strategy stands on reliable data. To ensure your success in the eCommerce industry, use these trusted and tried approaches to understand your customers and build an online database which helps you to grip the customer information, customer needs and target the desired group to acquire better ROI.
To know more, keep in touch with PHPProgrammers, a leading Magento Development Company in Australia delivers more than 1000+ tailored Magentostore for every kind of business globally. Related Topic : "How can Magento experts help your business growth?"
Most retailers today seek for online selling opportunities after observing the rapid growth of the eCommerce sector. With powerful platforms like Magento and Shopify, it’s a lot easier for businesses to get an upfront eCommerce store developed. However, if you want your store to stand out in the tough competition, you need to make sure the store is visually appealing, intuitive, user-friendly and responsive in all devices. Well, for that you need the services of an expert Magento development company in Australia with hands-on experience in developing a variety of custom shopping solutions.
However, to help your store gain a competitive advantage with more customers and conversions, we’ve assorted some effective strategies that you should keep in mind.(Click to Tweet)
Enhance your search usability
The first thing to take care of in any eCommerce store that deals with some hundreds of products is its search usability. Make sure your visitors are able to get what they want instantly by typing the relevant keywords in the search field. Auto-suggestion, autocorrect, product suggestions must be there in the search box. Besides, organise the menu with effective easy-to-click actions and make navigation of the menu smooth with dropdown for subcategories.
Get a customised homepage
Try to customise the homepage of your eCommerce site as much as possible, making it relevant to the theme of your business. From logo to background colours and fonts, everything needs to be at par with what your brand reflects.
More than 50% of buyers are seen to prefer online shopping because the stores provide user-centric shopping experiences. They can find products related to their earlier purchases or searched items. You too can provide them with personalised searches under a separate log or section in the home page with headings like “related to items you searched” or “Items you would like to view”.
Maintain consistency in the content flow
While putting unique content is a necessity to help your eCommerce store stand out, focus on making your content consistent throughout the homepage and all other pages of the site. The key thing to do to make your content unique and consistent is to understand their interests and what they need. Accordingly, provide content that revolves around their needs and how could your store give value to them.
Optimise the cart functions
A user-friendly and easy-to-navigate cart is more good at retaining the shoppers who might have abandoned the cart. Good shopping cart functionalities mean it should be clear and precise in showing the prices, number of product details, shipping and extra charges. There should not be any distractions or any places to exit away.
Generate cart recovery emails
How about luring the customers that have left your cart halfway, i.e abandoned the cart after adding up items? While you have all the customer details including their email id, send them an email immediately to state any offer on their abandoned items, discounts or promotional offer, or any substitute product. This will make them rethink to go back to the cart again.
Place user-generated content
Your existing customers are the best marketer of your eCommerce store. Their reviews and ratings on products are in fact more persuasive than any self-praising tagline by the brand. To hear a word from someone who has already used the product make other customers feel more secure about it.
Want to make your eCommerce site effective at converting visitors? Do not forget to get these tips applied to your store? While Magento is one of the most comprehensive platforms known accompanied with all features of customisation, SEO friendliness, and conversion optimisation, make sure you Magento for your eCommerce plan. Get in touch with PHProgrammers, Australia’s number one and most trusted company for Magento development services that keep themselves updated with all the latest trends and updates in eCommerce. Related Topic : "Affordable Marketing Strategies to Boost Sales in eCommerce"
No matter what the business size is, the ultimate objective of any business is to convert leads into sales. In the case of eCommerce or online businesses, the better the marketing strategies are, the better for businesses achieving this goal. Being a pioneered Magento development company in Sydney, Australia, PHPProgrammers houses an eCommerce development specialist team that has years of working experiences in this industry. From skilled Magento developers to designers, testers, eCommerce development consultants, strategy makers - everyone is part of this team and the entire team works together to make your business a grand success.
Here is a list of some smart and effective marketing strategies directly from the experts to boost your business sales. (Click to Tweet)
Utilise social media platforms
Operating costs are significantly low in the case of social media. Creating a social media account is free. Now, you can promote or advertise social media posts. Some cost is associated with it but that is quite lower than any radio or TV advertisements. If you want to connect with other industry professionals, a social media app like LinkedIn is useful. On the other hand, if you want to reach a targeted local demographics, Facebook is a great choice. Thus, each social media platform has a different role to play in your business’s digital marketing strategy.
Posting web blogs is one of the easiest ways to reach the targeted audience with quality content and showing your expertise. You will find plenty of affordable CMS (Content Management System) like Wix or WordPress in the market to create a blog. All these online content creating tools are easy to operate. Also, these tools come with pre-built plugins and templates to boost capability. The main objective should be posting quality blogs that are shareable on different social media platforms. It will help to drive more traffic to the company’s website. Also, quality blogs can help you to improve the site’s search engine ranking.
Utilise SEO (Search Engine Optimisation)
To utilise SEO to the fullest, you have to follow a few blog writing strategies. For instance, you have to consider a keyword to write a blog and this keyword will not only appear in the title but also throughout the entire blog. Another strategy is to include internet links in the blog post. When a visitor clicks on the link, it will redirect them to another area of your site. There are more of such strategies. However, a consultant can guide you better on it.
Email marketing
This is another great way for sending out marketing materials or promotions for new products directly to the targeted audience base. Getting the list of prospective customers’ email addresses is the key here. Well, through a blog post or on social media you can ask the customers to sign up for a newsletter. This way you can gather the email addresses.
When you are not able to spend much on marketing strategy, these strategies may work wonderfully for your business. For any additional guidance, it is advisable to consult with a professional eCommerce marketing strategy building team. Related Topic : "How to offer better user experience in an online store?"
Today, eCommerce business sector is booming. The online business market is so competitive today that choosing the right eCommerce solution and platform can make a great difference and help you to stand out in the crowd. Here comes the need of Magento experts in Sydney.
When it comes to the point of online business growth, there are no shortcuts or specific set rules. However, it is important to have a completely customisable site with user-friendly features. An impressive website can change the future of an eCommerce business. Well, Magento is considered to be the best choice for eCommerce store development among a large number of online merchants. And to get the most out of the Magento development, you will need the assistance of professional Magento developers. Click here and know how to find the best Magento experts in Sydney.
Here is a list of Magento benefits to ensure your online business growth. (Click to Tweet)
Offers you next-gen online stores
Creating an online store is not a one-time task. Why? Well, your business needs may change with time. Hence, your website needs regular updates, maintenance, and development to keep up with the market trends and to grow your business. You can utilise Magento’s scalability feature for business expansion that saves you from making an investment to start from scratch again. Also, Magento is the best option to take your business on the international platform as it supports different languages, currencies, and tax calculations.
Offers unbeatable functionalities
Be it a small or mid-sized business or a large enterprise - the value-adding eCommerce solutions offered by Magento are simply unbeatable. when it comes to eCommerce solutions in the market, Magento enjoys a 30% share. Also, recently Magento 2.0 has been introduced. It can deliver improved performance and enhanced productivity.
Well, no one really prefers an eCommerce platform that restricts the growth and potential of a site. You can easily customise a Magento-built store the way you want. Magento comes with scope for different Magento plugins along with helping you in enjoying powerful product categorisation, responsive designs, and tailor-made sites just to fit your eCommerce business needs.
Offers built-in reporting feature and analytic tools
With Magento, you will get complete reporting services like abandoned carts, sales, product availability, etc. This will help you to know about your business’s current status. Accordingly, you can plan for better services and improve efforts to create loyal customers.
A single platform to manage different sites
A startup business or an SME may only need a single site to operate. Well, things change when your business starts to grow and expand. Maybe in the near future, you will need to have more than one online stores. Then will you change the platform and build everything from the start again? NO! Magento has got you covered here. You can single-handedly manage different eCommerce stores. Also, you can manage the product catalogue, get sales reports, customer details etc. To avail all these above-mentioned facilities offered by a Magento shop, you need to find a trusted Magento development company that can help you to build your online store.
PHPProgrammers houses the best Magento experts in Sydney and helps businesses to get their dream online store within an affordable budget. From strategy building to store development, deployment to support and maintenance - everything is handled by the skilled Magento team in the most professional way. Related Topic : "Inexpensive Ways To Make Your Small eCommerce Business Gainful"
With time, the number of online stores is rising in the market. Hence, surviving successfully in this vying market in the presence of so many competitors is becoming harder these days. However, an expert Magento developer in Sydney can help you to get a brilliant online store with useful functionalities which are potent enough to meet the growing needs of an online retailer efficiently.
For impactful Magento development services, you need to hire a trusted Magento development company. Obviously, today’s market is full of plenty of options. Here is a list of a few crucial factors that you need to consider before choosing your Magento development partner. (Click to Tweet)
Check the company portfolio
This is very important for choosing the right development partner for your project. Make sure to check the company portfolio or the projects delivered by the company in the past. Also, you should check the quality and style of the work delivered. Moreover, you need to consider the feedback and the testimonials of the previous clients as this is a trusted way to get a complete idea of the work done by the company.
Make sure you will get easy access to trained resources
While choosing the company, make sure it has a team of high-end resources. The team should consist of skilled and trained developers and designers, who are always readily accessible. In addition to that, the developers should have knowledge of the latest technologies and tools so that they can efficiently work on the latest Magento versions.
How is the post-development support service
Developing an online store with Magento development is beyond just a one-time process. The website needs to be updated in a timely manner to make sure it works finely without any issue. Thus, strong post-development support services are vital for maintaining a successful online store. Also, in the pre-development support, Magento developers offer vital suggestions that can improve the services. Check whether the company is providing that as well or not.
Transparent communication is important
From the beginning till the end of a project, it is important to keep in constant touch with the Magento developers and your Magento Development team. Check if the developers have good communication skills to ensure the uninterrupted information flow. However, along with good skill in communication also check if they are available to communicate whenever you need them to discuss anything about the project.
Be clear about development cost
Well, before you seal the deal with a Magento development company, you have to inquire about the packages and pricing. State your requirements clearly to the consultant team and accordingly ask for the quote. The total Magento development cost can vary depending on the customisation and functionalities you want in your Magento store. You can contact with multiple online store development companies for the quotes and choose the most fitted option that comes within your budget without compromising with the functionalities.
PHPProgrammers is a trusted Australia based web development company that houses the best Magento developers in Australia. For any Magento store related assistance and guidance, you can get in touch with the experts and talk to them directly stating your requirements. The Magento expert team here will provide you with the most feasible solution within your budget.
